Best of the best ideas I'd vote for (as many times as possible):
1. Shadowrun miniatures. Prepainted plastic minis in several boxed sets (Runners Set I & II, CorpSec, Gangers, MegaCorp Movers, etc). Don't have to be collectible, random or with rarity. Just straight up boxed sets of 10 or so figs ready to use right out of the package.
2. Shadowrun comic. We've got such fantastic artists in the SR community, both amateur and professional. And writing talent in spades. I'm also fairly sure CGL could come up with some printers...
3. Shadowrun video game. Rather than a Bioware or (gods no) CCP route, I'd go more in an Ubisoft direction. Just play some of the Assassin's Creed titles and tell me you don't picture your character as a historical shadowrunner. Wetwork, thievery, spying and the latest tech for the biz. All the aspects are there. Along with the free roam, kill anywhere in a detailed metroplex theme. Oh, and the modeling and character control is quite superb.
4. A Hostile Arcologies sourcebook. Space and deep water have a lot of similarities as far as special living/working conditions go. I think one book could support both environments. Complete with a Runner Havens style chapter detailing one major location for each and a few minor entries, a who's doing what chapter and a tech/gear section.
And to add to all the previous ideas: an occasional web enhancement, There's bound to be material that didn't make the final cut of a book due to page count, etc. The kind of stuff that there isn't enough of it to make even a pdf only product out of. I'd love to see some of that show up in the way other companies have released it (a page or two here and there on their website as a freebie). Whether listed as official or optional, I don't think anyone here wouldn't want to see extra content.
